At this time of economic doom and gloom, it’s refreshing to see a company going out of its way to offer customers savings. Last week, Tesco Personal Finance announced that it will provide new customers purchasing home insurance over the internet with a massive 45 per cent discount. The discount applies to its Value, Standard, and Finest policies and the offer will last until the 27th of May.
Since the recession began in earnest at the start of this year, many people have been trying to reduce their expenditure by cutting down on expenses perceived as non-essential. Unfortunately, many Brits perceive insurance, whether it be home, car, or travel insurance, to be such an expense. The truth of the matter remains, however, that an initial saving made through not paying for a policy is, more often than not, offset by a large expense resulting from not having an appropriate level of cover.
Home insurance is particularly important because although you can do all you can to minimise the risks around the house, you cannot always avoid a burglary.
The head of Tesco Home Insurance, Jim Bruce, revealed that he was “aware of the strain on people’s finances at the moment”. Bruce believes that this latest move from Tesco is an attempt to “reduce one of the necessary living costs”. Referring to an insurance policy as a “necessary living cost” may not be music to the ears of those struggling to keep up with the bills at the moment, but proper cover could save you a bundle in the long-term.
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